Sarveshwar Foods Hosts Successful Basmati Export Promotion Programme in Jammu & Kashmir
Sarveshwar Foods Limited held a Basmati export event in Samba, Jammu & Kashmir, aiming to boost the basmati ecosystem by connecting FPOs, producers, and traders. The initiative focused on market access, sustainable farming, and quality standards, enhancing basmati rice's global reputation and fostering long-term value for stakeholders.
- Country:
- India
In a significant move to bolster the basmati rice ecosystem in Jammu & Kashmir, Sarveshwar Foods Limited organized a 'Basmati export promotion programme' at SIDCO Industrial Area in Samba.
The program aimed to provide farmers with direct access to markets and improve price realizations through collective marketing by Farmer-Producer Organisations (FPOs). Additionally, it underscored the importance of adopting sustainable and residue-free farming practices to meet global export standards.
Rohit Gupta, Chairman of Sarveshwar Foods, emphasized the importance of linking FPOs with producers and traders to ensure quality and sustainability across the value chain. Dr. Gayatri Tandon also highlighted strategies for enhancing market linkages and competitiveness. The event saw widespread participation from farmers, FPOs, traders, and top management of Sarveshwar Foods.
ALSO READ
-
Amazon India Boosts E-commerce Exports with Government Partnership
-
India's Rice Export Ambitions Propel International Conference in 2025
-
Iraq's Steady Oil Exports: Zubair Fire No Impact
-
Amazon's Export Milestone: $20 Billion and Counting
-
Amazon Achieves $20 Billion Milestone in Indian E-commerce Exports Ahead of Schedule
Google News