Alstone Partners with Punjab Kings in High-Impact T20 League Collaboration
Alstone, a leader in premium exterior cladding, has teamed up with Punjab Kings as their Official Cladding Partner for the 2026 T20 Cricket League. The partnership reflects Alstone's commitment to brand visibility through strategic sporting associations, aiming to enhance fan engagement and market reach alongside the dynamic Punjab Kings.
- Country:
- India
Alstone, India's top premium exterior cladding brand, has engaged in a strategic partnership by joining forces with Punjab Kings as the Official Cladding Partner for the 2026 T20 Cricket League. This marks Alstone's third engagement with India's premier cricketing event, utilizing this platform to elevate brand visibility and strengthen its connection with audiences nationwide.
With two decades of industry leadership, Alstone has built a formidable reputation in delivering high-performance cladding solutions, including Fire Retardant Composite Panels and Aluminium Honeycomb Panels, in collaboration with renowned brands like VMZINC, France. The association with Punjab Kings aligns Alstone's innovative brand philosophy with the cricket team's energetic and dynamic spirit.
According to Alstone's Managing Director, Mr. Sumit Gupta, the partnership aims to build a lasting connection with stakeholders across India, highlighting values of innovation and performance. Punjab Kings' Chief Commercial Officer, Saurabh Arora, expressed enthusiasm about the collaboration, anticipating shared success and fan engagement throughout the season.