'Baahubali: The Epic' Remastered - A New Experience for Fans
Shobu Yarlagadda discusses the re-release of 'Baahubali: The Epic' with advanced technology, promising a fresh spectacle for fans. Despite its challenges, the franchise set new benchmarks in Indian cinema. Future expansions are planned, and social media played a key role in its widespread success.
- Country:
- India
The iconic 'Baahubali' franchise is set to captivate audiences once again with the re-release of 'Baahubali: The Epic', according to producer Shobu Yarlagadda. Originally directed by SS Rajamouli, the two-part saga made waves in cinema, grossing over Rs 2,000 crore worldwide and spurring the rise of pan-Indian cinema.
Yarlagadda revealed that the re-release will feature a remastered version with cutting-edge technologies like Dolby Atmos sound and IMAX upscaling. The franchise's expansions include a novel and an animated series, with further projects in the works. Yarlagadda emphasized the film's pivotal role in uniting the Indian film industry.
Reflecting on the franchise's journey, Yarlagadda admitted the challenges of maintaining grandeur while managing budget constraints. He credited social media marketing for its extensive reach, citing the viral 'Why did Kattappa kill Baahubali?' question as a significant marketing hook.
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