Decade of Art and Innovation: BMW and India Art Fair Partner for Cultural Excellence

BMW Group India celebrates a decade of partnership with the India Art Fair, showcasing art, design, and technology. The event highlights 'The Future is Born of Art' Commission, awarded to Afrah Shafiq, and presents the BMW Concept Speedtop, emphasizing the brand's commitment to cultural and artistic engagement.


Devdiscourse News Desk | Gurugram | Updated: 05-02-2026 18:00 IST | Created: 05-02-2026 18:00 IST
Decade of Art and Innovation: BMW and India Art Fair Partner for Cultural Excellence

The India Art Fair, together with BMW Group India, marks a significant ten-year partnership celebrating cultural leadership and innovation. Known as a prominent platform for modern and contemporary Indian art, the fair takes place from February 5-8, 2026, at the NSIC Exhibition Grounds in New Delhi.

A highlight of the event is 'The Future is Born of Art' Commission, awarded to Afrah Shafiq for her installation 'A Giant Sampler.' This immersive work blends traditional handcraft with digital technology, offering visitors an interactive AR experience showcasing women's histories and cultural narratives.

The BMW Concept Speedtop is featured at the BMW Collectors Lounge, showcasing the brand's fusion of art and technology. Limited to 70 units, it is a testament to BMW's dedication to innovation. This collaboration underlines the integral role of artistic expression in societal and automotive transformation.

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