Reclaiming Incredible: India's Path to a Tourism Renaissance

Naveen Kundu has unveiled a groundbreaking new book titled 'Reclaiming Incredible: A Blueprint of India Tourism's Unclaimed Throne,' which maps an ambitious route to a trillion-dollar renaissance in India's tourism sector by 2047.

Kundu underscores the need for modern, tech-driven marketing strategies to enhance India's global appeal, urging the country to pivot from traditional brochures to sophisticated narratives highlighting its rich pre-invasion heritage.

The book also proposes significant changes to tourism governance, calling for expert-led boards to facilitate industry growth and significantly boost tourism's GDP contribution.