Rajasthan Embraces Online Shopping Boom During Festival Season
The Amazon Great Indian Festival 2025 has spurred significant growth in online shopping across Rajasthan. Key product categories include smartphones, electronics, and fashion. Enhanced logistics and promotional deals have improved delivery times and affordability, contributing to high customer engagement and increased sales.
- Country:
- India
Rajasthan has witnessed a significant surge in online shopping, fueled by its enthusiastic participation in the Amazon Great Indian Festival 2025. The festival, which commenced on September 22, has shown remarkable growth in categories like smartphones, electronics, fashion, and beauty, as stated by Saurabh Srivastava, Vice President of Amazon India.
Special Diwali deals and expanded logistics have played a crucial role in enhancing customer experience, resulting in faster delivery times, especially in Jaipur and Jodhpur, where 1-day and 2-day deliveries improved significantly. The state has demonstrated a keen interest in premium products, driven by attractive offers and savings options.
The focus on affordability and rewarding shopping experiences through GST savings, bank incentives, and Amazon Pay offers has made online shopping more accessible across Rajasthan, leading to high customer satisfaction and a boost in sales during this festive season.
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